Sales Training

Cutting edge back to basics and prospecting based sales training to keep your salespeople ready for today’s smarter buyer's and productive for the entire day. In a market where the customer is more educated, defensive, hurried and is often negative about the car industry, it has become imperative to differentiate your salespeople from the one at the dealer down the street. This non-confrontational process allows them to be professional, courteous and provide valuable information to the customer and sell more vehicles at hire grosses. Dealer Edge has developed this successful process. Use it to set your store apart from its competition.

Customers for Life

Dealer Edge is proud to introduce Edge Certified Engine Warranty. Dealer Edge can make you the Dealer of Choice and give you a Customer for Life through Edge Certified Engine Warranty. This program drives floor traffic, increases your service customer base and retains them. Edge Certified Engine Warranty is a complete marketing tool that increases Sales Volume and Revenue — uniquely giving your store a competitive edge.
Our Customer for Life program keeps up to 70% of your customers coming back to your service department year after year. Increases used car gross profit an average of $600 PRU and unit sales up to 50% in 90 days. This is the marketing edge you need to beat the competition and increase your new and used car customer service retention.

Features

• Exclusivity in your market
• Customized dealer advertising advice
• Marketing materials at no charge
• Posters
• Weather proof banners
• Brochures
• Mirror hangers
• Sales training
• Sales management training F&I training
• Service manager and writer training.
• Bi-monthly monitoring
• Benefits
• Increase floor traffic
• Increase front end gross profits
• Increase service department volume
• Increase service department profits
• Increase market share
• Increase F&I gross
• Increase service contract penetration
• Increase customer loyalty

Advantages

You need to differentiate your dealership with a product unique to your area, making you the Dealer of Choice in your market. You need to increase Per Vehicle Revenue through a product that keeps customer's coming back, creating a Customer for Life. You need a solution that is familiar to you so it’s easy to sell and support, yet completely new to the customer. Edge Certified Engine Warranty requires periodic oil changes that will have customers driving back to your service department for maintenance, engine inspections and other profitable services. It enhances revenues and creates an unparalleled image in your market. Dealer Edge provides all of the marketing resources necessary to install, launch and drive this program for your continued success.

Getting Started

Secure your exclusive territory and lockout your competition! To make the program a complete success, Dealer Edge is offering exclusive marketing rights in your area. Edge Certified Engine Warranty makes you the Dealer of Choice and gives you a Customer for Life. Dealer Edge is offering you an exclusive territory for every market you’re in, but time is of the essence. Dealer Edge is talking to progressive dealerships in your market. You need to act today because this offer will not last. We urge you to contact us as soon as possible, before it’s too late. This is a program you want to compete with, not compete against!

Contact us to get started today! 888-537-EDGE